Unilever CEO: "We will, of course, continue to take further price increases...."
Economists may scoff, but yes, market power is driving price increases.
Welcome to BIG, a newsletter on the politics of monopoly power. If you’d like to sign up to receive issues over email, you can do so here.
In December, I noted that 60% of inflationary increases are going to corporate profits. While economists scoff, it’s fairly obvious corporations are raising prices because they have market power. They say it, every morning, on CNBC. Here’s a non-comprehensive list of large firms over the last week who have announced such increases on their earnings calls.
"We achieved our highest fourth quarter revenue in nearly 10 years as demand for our products remained strong and we captured higher selling prices," said Richard J. Kramer, chairman, chief executive officer and president.
“So let's take a quick look at 2021. We delivered Q4 underlying sales growth of 4.9%, driven by price with volumes flat.
We are facing the highest levels of inflation for over a decade, and the business is responding by leading on price.
We stepped up pricing significantly in a heavily inflationary environment while delivering strong earnings.
We will, of course, continue to take further price increases. These need to be phased in.
We are the price leader. Competition is following in pricing, and we're measuring that.
And so far, our determination to lead on price is going well. Our brands are in very good shape. Our brand health is allowing us to lead on price.
And that's what give us in situations like we're having this year where we have to price, we have consumers following us in spite of higher prices.
So as we move into a world of higher inflation, I do expect that the category prices probably will go up. And at least to date we haven't seen much in the way of elasticity.
And we see inflation going up everywhere. We have the brands. And we have, again, the capabilities to price as what we're doing in majority of the market
I think the combination of our productivity and our pricing should put us in a position where we ought to be able to keep margins pretty well intact for the year.
Price/mix grew 9% for the quarter, primarily driven by pricing actions in the marketplace, recovery in the fountain business and away-from-home channels, and strong growth in premium offerings.
Fourth quarter core price increased revenue by 5.4 percent. Core price consisted of 7.0 percent in the open market and 2.9 percent in the restricted portion of the business.
In the current environment where we're seeing such significant average selling price increases. That's certainly one driver of the SG&A leverage on the P&L…. We're not getting the volume leverage, but we are still seeing the leverage from selling price increases.
Operational efficiencies on top of synergies, along with pricing, have more than offset the impact of divestments and inflation in the year.
Our $6 billion of investments this quarter echo the themes we've long focused on, high quality assets with dynamic sources of demand, which have the pricing power to drive rent growth.
(Disney+) One of the goals was to go ahead and ensure that we had a new title every week, and we've achieved that. But by '23, we want to get to a steady state, which is even higher than we have right now. And I think that will give us the impetus to increase that price value relationship even higher and then have the flexibility if we were to so choose to then look at price increases on our service. But it's all about content, content, content and we are bullish about our future content going forward, not only in terms of quality, but also in terms of quantity. And that's really what's driving our bullishness for what we might see as the pricing power that we would have going forward.
This list isn’t comprehensive, and if you’d like to do some research yourself, you can go here to find out which firms are announcing earnings, and then google around for a transcript of their investor calls. Usually they use euphemisms around market power or pricing, such as the following.
“our pricing performance has been very solid”
“strong performance on price mix”
“price elasticities have been at historical lows”
“rational industry”
“disciplined industry”
“rational competition”
“Sole source supplier
“disciplined capital allocation”
“pricing actions”
Anyway, if you do choose to dig in a sea of passive aggressive greed, leave what you find in the comments.
If you need motivation, here’s Obama’s Council of Economic Advisor chief Jason Furman, who authored a paper on Walmart as a progressive success story, mocking us.
CVS:
"In the pharmacy services segment, fourth quarter revenues of 39.3 billion increased by 8.2% year over year, driven by increased pharmacy claims volume, growth in specialty pharmacy, and brand inflation, partially offset by the impact of continued client price improvements"
AGM:
Management fees increased 14% year-over-year, which included more than 20% growth in our credit real assets businesses and transaction fees were up 19% year-over-year, while fee-related expenses grew 19%, reflecting our comp and non-comp-driven investment for growth.
Tyson Foods:
We're also making sure that our pricing incorporates inflationary cost pressures on our business. In the quarter, our cost of goods sold was up 18% relative to the same period last year. We are seeing higher costs across our supply chain, including higher input costs, such as feed and ingredients.
We're also managing the higher cost of labor, transportation due to strong demand and limited availability. With these higher costs, we work closely with our customers to achieve a fair value for our products. As a result, our average sales price for the quarter increased 19.6% relative to the same period last year. This helped us capture some of the unrecovered costs due to the timing lag between inflation and price.
...
This performance was broad-based across segments where continued strong consumer demand and effective pricing to mitigate the impact of inflation drove higher earnings.
Columbia Sportswear, Feb 3, 2022:
"Gross margin performance in the quarter was better than planned as high demand and lean inventory in the marketplace resulted in a highly favorable full-price selling environment. The combination of net sales growth, gross margin expansion, and SG&A leverage fueled an 18.7% operating margin in the quarter.
This was the highest fourth quarter operating margin performance since 2004. We exited the year with cash and short-term investments of $895 million and no bank borrowings. Our profitable growth trajectory and fortress balance sheet have given our board of directors the confidence to approve a 15% increase to our quarterly cash dividend. For the year, we generated 25% net sales growth, expanded operating margin by 890 basis points, and delivered 229% earnings-per-share growth compared to 2020.
...
Our 2022 gross margin outlook of 50% represents the second-highest gross margin performance in our company's history just behind our record 2021 performance...
...
As we look at renewing our ocean freight contracts, we expect some degree of normalization in the latter part of '22. Frankly, those as we look out further into '23 and beyond, we do believe that certain of the product costs, inflationary pressures that we've seen that they're transitory in nature.
You'd see that in the case of certain of the commodity and raw materials, those fluctuate from time to time and that they're at elevated levels currently. And as ocean freight goes down or normalizes more over time, we've taken advantage of the strength of our brands, the pricing power that we have. And that should -- as those events occur, that should put us in a stronger place from an overall gross margin and operating margin perspective."
...
I mean consumer trends, the full-price selling environment we've been in has continued. So we're continuing to see good healthy margins in the DTC space with not much in the way of promo and markdowns.
https://www.fool.com/earnings/call-transcripts/2022/02/03/columbia-sportswear-colm-q4-2021-earnings-call-tra/